HGR has been the trusted name in the furniture, appliance and home entertainment retail market for some 30 years and is proud to announce its 2013 re-launch strategy. With a new look design and feel, increased focus on retailing news, and adoption of a full digital strategy, HGR is set to take your brand into the future...
CARRY ON TRADING
Dear oh dear! The depressing news never ends. However in some form of defensive mode, consumers seem to have switched off more or less completely and have become virtually desensitized to the torrent of bad news. And it has been a torrent. Scarcely a day goes by without the next grisly installment generated by the Zuptas and the consequences have been clear for all to see as this once proud African economy has ben reduced to junk status.Furthermore, unemployment figures have risen to levels which in a 'normal' society would have seen riots and an armoured police response.
This is not to say that that might not yet happen. Compounding it all is our sense of helplessness. The reeking stench of malfeasance, corruption and blatant crookedness pervades our public spaces and yet the justice system seems paralysed, unable to respond. So we have reason to feel betrayed, frightened and compromised. In our industry, this massive consumer durable industry which is one of the most reliable barometers of consumer confidence, signals remain contradictory.
Year on year retail sales increased by 2.9%. And that despite us being in a technical recession with Moody's warning that Government cannot keep bailing out our dysfunctional SOE's and making up Budget shortfalls. That cannot be sustained. Nevertheless consumers are slowly prising themselves out of debt - from 80% of income to 73.2 - in the first year quarter. They are learning caution. And our retailers, with very few options available to them, are once again proving that they are among the most resourceful, resilient and toughest on the planet.
Ian Hughes - Editor
As South Africa's leading independent retail publication, Home Goods Retailer seeks above all else to improve communication between the retailer and his supplier, because with successful communication both suppliers and retailers will achieve a far greater understanding of each other's needs, problems and the market in general.
Our editorial includes the people and personalities of the trade, hard news, both domestic and overseas, new products, services, developments and trends and regular product spotlights (advertorials). All of this is calculated to assist sales people, buyers and merchandisers to keep abreast of what is available in the local market, and to make informed decisions. 4500 copies of HGR are circulated monthly on a controlled basis to all retail outlets involved in the retailing of lounge, bedroom and dining room furniture, beds and bedding, major and small appliances, audio/visual equipment, selected hardware and home office furniture and equipment.
The distribution is national and also includes selected outlets in Botswana, Namibia, Lesotho, Swaziland, Zimbabwe and East Africa.